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The Holistic Approach to Your SEO

Google has over 200 ranking factors.  Each one plays an important role on how your site is ranked.  We optimize each one individually and collectively to maximize the return on your investment.

Contact Us for a Complimentary Site Audit

Edgecraft SEO is a web design, SEO, and marketing consultancy locally serving Boise, Meridian, Eagle, and the surrounding areas. We use a holistic approach to SEO. Through this methodology, we ensure that each web component is treated individually as well as part of a whole. We understand that a healthy website is just as important keywords and backlinks. Do you know how healthy your website is? Contact us today for a complementary site audit.

Our Services

Edgecraft SEO offers a simple, flexible, and reliable approach to website design, search engine optimization, and online marketing.

Search Engine Optimization

Getting your website found on Google takes more than a handful of keywords.  Our holistic approach to SEO ensures your site will thrive and will make you the dominant competitor in your market.

Technical SEO

Technical SEO involves optimizing site speed, creating easy navigation, and making sure each page is properly.  Without this strong foundation, any other SEO ranking efforts are wasted.

Website Design

A properly optimized website will save you both time and money.  Our websites go beyond functionality to provide your customers with with a memorable and  engaging experience.

SEO Consulting

We offer complementary SEO consultations.  These include a site audit, report, and a meeting to discuss the results.  Our goal is to provide you with the right information to make an educated and informed decision.

Local SEO

Local SEO is all about optimizing your website for a specific area.  If you have a local business, the content on your website needs to be geared towards the terms your customers are searching for.

Marketing Consulting

Not quite sure where your marketing dollars should be spent?  We can help develop a strategy for a strong ROI.  Take advantage of our years on industry experience and large referral network.

We Know What Works, And What Doesn’t.

Edgecraft SEO has the experience, insights,  and adaptability you can rely on.  We have served clients in many industries including restaurants, professional services, telecom, construction, as well as non-profit.

 

 

Online marketing is a highly competitive platform with exponential growth and constantly changing rules.  Trust us to be the fully committed resource that your business needs to succeed in the online space.

Answers to Your Questions

What is SEO?

Search engine optimization is the practice of crafting, developing, enriching, and designing websites with methods intended to increase a sites placement on Google’s Search Engine Results Page.

Why isn’t my website ranking on Google?

There are many reasons why a website isn’t ranking on Google.  Google want’s to see expertise, authoritativeness, and trustworthiness.  Does the content on your site exemplify these qualities?  Contact us today for a complementary site audit and review.

What is a Google Penalty

Google has very strict guidelines.  A violation of these guidelines may result in a Penalty.  There are two types of penalties that Google Hands out.  Manual action penalties, and algorithmic penalties.  If you have a penalty, contact us today for assistance.  We can help you recover and get your site ranking at the top of search engines again.

Do I really need SEO?

SEO is an essential investment for your business.  It brings organic traffic to you website.  PPC ads will usually place your website at the top of Google’s Search Engine Results Page however, these ads will cost you for every click.  Once your website is ranking at the top of search engines, you will have a new source of traffic that won’t have an additional cost.

How does SEO work?

Google uses over 200 ranking factors for its search engine’s algorithms.  These ranking factors determine where your site should be ranked based on its relevancy and authority.  An SEO expert will create a strategy with measurable results and create action items to address these ranking factors.